Thursday, March 1, 2012

Top 7 Secrets Of Marketing Amway Products (MLM)

Amway is a direct selling company that makes use of network marketing to sell a wide range of products. If you are looking for innovative ways to market your Amway products, you’ve come to just the right place!

Amway is one of the most successful network marketing companies in the world and has probably been around longer than most other similar businesses in the MLM field. Back in 1959, two friends, Richard DeVos and Jay Van Andel started a kind of joint venture to distribute certain consumer durables through network marketing.

The business became an instant success and that was how Amway was born – the American Way. Following the worldwide success of their product, LOC, Amway started churning out many more products, and in a span of nearly 20 years, they have managed to extend their reach to countries across the globe.

In just a matter of 2 decades, Amway has managed to establish a global presence with as many as 3 million reps. – which no other company or business has managed to achieve till date.

Amway gives you the opportunity to control your own future. For many people, the opportunity of having their own business means the world to them. And rightly so! Doing your own business gives you the opportunity to make more money, spend more time at home with the family, and you no longer are answerable to a boss.

With Amway, you get all of this and more. You can now build a business that is uniquely your own, give back to your community or create a legacy for your children to take over. Today, millions of men and women across the world have opted for Amway because of the unlimited opportunities and promises that it holds.

The beauty of Amway is that there are literally hundreds of unique products that you can represent. Each and every Amway product can build a healthy retail business for you. What’s more, these products are fun to keep at home and share with others as well. Some of the products include:

1.   Health: Nutrilite is a world known supplement innovator that provides plant-based nutrition products. Other health brands include: ATMOSPHERE Air Purifier, Perfect Empowered Drinking Water, eSpring Water Purifier, iCook Cookware and XS Energy Drinks.

2.   Beauty: ARTISTRY is one of the best selling brands for facial skin care and cosmetics. The ARTISTRY products are designed to meet all types of skin care needs.

3.   Home: Liquid Organic Cleaner or LOC was the first of its kind product that contained biodegradable cleaning ingredients without causing any harm. Amway also has an exclusive selection of laundering and cleaning products.

There are essentially 2 basic ways of marketing your Amway products, namely: the offline way or the online way. Combining these 2 methods, we have:

7 secrets to marketing your Amway products.

1.   Word of Mouth:

The best way to market your Amway products is to get your friends and family involved and to tell them to spread the word. This is probably the cheapest and most effective way of getting people to buy from you and join your business. This can be done by holding conference calls and meetings or even hosting parties where everyone you know (and every they know) is invited. Hold conventions and workshops in your field or even host a charity event.

2.   Buy Leads:

Buying leads from leads companies is probably the next most powerful offline strategy. This strategy basically involves calling up complete strangers and using your telephonic sales skills to persuade prospects to trust you and to join your business. This strategy basically involves talking on the phone for hours at a time.

3.   Print! Print! Print!

Printing out business cards, flyers, post cards, automobile wraps and a lot more is a great way to spread the word about your business. Printing ads in newspapers and magazines can be a bit more expensive since you’ll have to pay for ad space. However, if the newspaper in question is widely acclaimed and has a large circulation coverage, you’ll get instant recognition.

4.   Send out Promotional Releases:

This is another print technique but it isn’t as pricey. However, it is just as dynamic as selling through newspapers and magazines. And although you’ll be marketing your opportunity, you will also be giving the press folk a topic to write about.

5.   Broadcast yourself:

If you have the money, then using live broadcasts in radio and television will advertise your business in the best way. You can pay television and radio stations for airing time to showcase your commercials. Your audience and future customers will come from all areas of life and from diverse generations.

6.   Give out freebies:

Everybody loves to take away freebies! Use this technique to market your site. Give away stuff that have your website URL printed on them. Anything from pen drives to caps will work for you.

7.   Take your business online:

Once you have a website or blog, you can utilize many of the online strategies to increase your downline. Submit articles and blogs about your business opportunity. Create classified ads and take part in discussion forums. Sign up with a social networking site and start a community. For more info on Dave Virdee’s Online Secrets  on how to go online step by step Click Here

With these 7 sure-fire secrets in hand, you are all set to conquer the MLM field and sell your Amway opportunity!

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